The Aboitiz Race to Reduce Challenge “ A race for the next Generation"
The race will have four categories – 3k, 5k, 10 and 21k it will be held on Sunday August 22 at the South Road Properties (SRP) on the outskirts of Cebu City to parts of Talisay. Assembly time is 4am and the gun starts at 5.00am.
The “race for the next gen” is part of the Aboitiz Group’s information campaign on its sustainability efforts. “We are not just promoting a healthy lifestyle, we want to leave a good home for the next generation,” said Sebastian Lacson, Aboitiz Equity Ventures Chief Reputation Officer.Aboitiz companies group wide are participating in an ongoing Race to Reduce Challenge, which encourages employees to reduce their consumption of power, water, and paper. Runners for the 10k and the 21k will have timing chips to secure accuracy and give instant results. A foot massage, breakfast and a photo opportunity awaits all those who cross the finish line.
Alongside the race there will also be a photography contest but you need to REGISTER to partake. Cash prize are on offer for the winners photos that will be published online and in print.
During the Aboitiz Group simultaneous nationwide tree planting in October 2010, a tree will be planted on behalf of every runner who participated in the race.
The race itself is also a fund-raising project for the Aboitiz Annual Christmas Outreach to be held in the first week of December. During this event, employees spend time with less fortunate children to spread Christmas cheer and joy.